Chinese furniture heiress Che Xuanqiao on art space she founded to show her growing collection
- South China Morning Post
- Jan 27, 2021
- 1 min read
By Elaine Yau
Dressed plainly in a T-shirt and wearing no make-up in a coffee shop in Beijing, 28-year-old Che Xuanqiao is as far as can be from how Netflix series Bling Empire has led us to think an heiress to a multibillion-dollar business empire should look.
Despite her understated look, Che will be getting plenty of notice as part of a coterie of Chinese millennials who are as rich as Croesus and who buy a lot of art, especially since she is opening an art space with a growing collection.
Che’s is a classic rags-to-riches story. Her father, Che Jianxing, is a former carpenter who came from a family of farmers in China’s eastern Jiangsu province. He started a furniture business three decades ago with just 600 yuan borrowed from a relative.
Today, his Red Star Macalline Group (Red Star) has become a furniture retail giant and real estate conglomerate, and he was 139th on Forbes’ China Rich List for 2020 with an estimated net worth of US$4.2 billion. (Alibaba Group, owner of the South China Morning Post, is an investor in the company.)...READ MORE

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